Thomas Tseng is Principal and Co-Founder of New American Dimensions, a market research and consulting agency based in Los Angeles. A seasoned research professional, Mr. Tseng possesses broad marketing, consulting, and research experience that spans across the private, non-profit, academic, and government sectors. In several short years, New American Dimensions has fast emerged to become one of the nation's leading multicultural consulting and research agencies-serving clients as diverse as PepsiCo, Kraft, State Farm, General Motors, MTV, Disney, Novartis, and other Fortune 500 companies.